Wednesday, September 24, 2008

Planning Your Marketing Campaign

I've been talking with people who are having a difficult time knowing where they should start in order to develop their marketing plan for their book. I have included my plan here, it's still developing but it's what I've been doing and plan to do for now. My budget isn't huge but I am doing what I can as I can. The more I learn the more I incorporate. Here's my plan and then after the plan will be listed some free resources to help you develop yours.



Marketing Plan For Hearing God’s Voice

Title: Hearing God’s Voice For Yourself
Subtitle: A Beginner’s Guide
Genre: Religious - Spiritual - Self-Help
Publisher: Xlibris
Cover Design: Xlibris stock multicolor
Publication Date: March 2008
Price: 19.98
ISBN: 978 - 1 - 4363 - 1804 - 4
First Printing Quantity: POD Xlibris
Marketing Budget $1,500
Target Market: Christians
Local
- book signing’s
- GNS interview
- radio
- workshops
- seminars
Internet
- blog
- web site
- hub page
- squidoo
- ning
Competition/Like Titles
- Joyce Meyer
- Henry Blackwell
- Jesse DuPlantiss
This book is different in that instead of just telling you what to do, it is full of easy, fun exercises that have you knowing you’re hearing God now!
- Hearing God through the scriptures
- Hearing God through prayer
- Hearing God through everyday life
- Hearing God through the gifts of the Spirit
- Prophecy
- Christian Mysticism
- Meditation
Marketing Actions:
Press Releases
Email Campaign
Hub Pages
Squidoo
Blog
Facebook
Twitter
MySpace
Ning
Articles
Reviews on Amazon
ebook - chapter 4 give away to build mailing list
autoresponder to capture email list
Newsletter
Workshops
Seminars
Television
Radio
Print
Media list size locally 200
Press kit:
Picture
Press release
About the author page
Buisness card
Book mark


http://www.bookmarket.com/ John Kremer has lot's of good advice on his site



http://www.ksbpromotions.com/ click on the calendar



http://www.howtomarketmybook.com/ get the free book marketing resource kit


http://warrenwhitlock.com/ lot's of good information on this site!

2 comments:

Malcolm R. Campbell said...

I like coming by other people's blogs to check for ideas I haven't thought of. I saw your url in the Facebook discussion started by Sue. After all is said and done, it will be interesting to hear which ideas on the list made the most difference.

Malcolm

Marilyn Parmelee said...

Thanks for dropping by and commenting. I'll check out what you've written on facebook!